{"id":14218,"date":"2024-06-04T11:33:34","date_gmt":"2024-06-04T08:33:34","guid":{"rendered":"https:\/\/aviation-news.info\/?p=14218"},"modified":"2024-06-04T11:33:34","modified_gmt":"2024-06-04T08:33:34","slug":"inspiration-from-the-women-in-aviation-panel-at-aix","status":"publish","type":"post","link":"https:\/\/aviation-news.info\/?p=14218","title":{"rendered":"Inspiration from the Women in Aviation panel at AIX"},"content":{"rendered":"<p>The panellists at the Women in Aviation session at AIX covered a huge range of topics, from the impact of technology and innovation on airline brands, to what makes an effective leader, to the most important advice for those starting their careers in aviation.<\/p>\n<p>Enjoy some impactful and inspiring quotes from Mariya Stoyinova, for mer director of product development at\u00a0JetBlue, and a Crystal Cabin Awards judge; Julieta McCurry, VP of in-flight entertainment and connectivity strategy at Delta Airlines; Helga Huld Bjarnad\u00f3ttir, director of product and service management at Icelandair; and Michelle Munoz-Talcott, senior director, marketing, aviation &amp; energy at Viasat.<\/p>\n<div class=\"code-block code-block-2\"><\/div>\n<h3>What is your best piece of advice for someone starting out in the aviation industry?<\/h3>\n<p><strong>Mariya Stoyinova:<\/strong>\u00a0\u201cNever stop growing, and find new ways to grow. There are ways to grow in everything. Failures and missteps are the best lessons. When you get comfortable, question if you\u2019re too comfortable.\u201d<\/p>\n<p><strong>Julieta McCurry:<\/strong>\u00a0\u201cFollow opportunity \u2013 you need to say yes to more things than no, and to trust your gut. If you see something you really like, be it a project or a role, raise your hand. If you don\u2019t ask, the answer will always be no.\u201d<\/p>\n<p><strong>Helga Huld Bjarnad\u00f3ttir:<\/strong>\u00a0\u201cOpportunities are everywhere. Never stop looking for them. Most of the opportunities in my career would not have come unless I raised my hand, made myself visible, and had others bringing me along the way. Find the people who match you and who match your passion and growth.\u201d<\/p>\n<h3>What makes an effective leader?<\/h3>\n<p><strong>Julieta:<\/strong>\u00a0\u201cTo be effective as a leader, you need to build a great team \u2013 a team of highly talented individuals who complement your skills and each other\u2019s skills. Also, authenticity is so important \u2013 I don\u2019t think competence is enough, especially when you\u2019re working on things that are innovation driven or net new. How do you make sure your team is willing to take the risks, dive in, and know that they\u2019re supported?\u201d<\/p>\n<p><strong>Mariya:<\/strong>\u00a0\u201cThis industry is not for the weak of heart! Persistence is so important. We often hear, \u201cNo that can\u2019t be done\u201d. But in my vocabulary, \u2018no\u2019 means \u2018find another way to do it\u2019. \u2018No\u2019 should not stop you, ever. We need to break through a lot of walls and build things quicker.\u201d<\/p>\n<h3>What more can the industry do to support women?<\/h3>\n<p><strong>Helga:<\/strong>\u00a0\u201cParental leave is very different between countries, but it\u2019s vital for people of all genders who want to start families to have the opportunity to leave and come back, with the necessary support \u2013 without it having an effect on their career development. Companies also need to have thorough plans on training, mentorship, development programmes, and more for women.\u201d<\/p>\n<h3>What would the future of aviation look like with more women at the top?<\/h3>\n<p><strong>Helga:<\/strong>\u00a0\u201cHaving more females on board gives you more teamwork, more views on things, and more ways of doing things. It\u2019s not just about females, but all genders. To have this diversity benefits us in all aspects of decision making and innovation.\u201d<\/p>\n<p><strong>Mariya:<\/strong>\u00a0\u201cWe all bring something different to the table, not just for gender equality, but for diversity of thought. Everybody is so unique and brings a unique perspective, which prevents tunnel vision. Diversity of thought is critical. That said, women bring a different type of skillset \u2013 we\u2019re just built differently.\u201d<\/p>\n<h3>What is the impact of technology on airline brands?<\/h3>\n<p><strong>Julieta:<\/strong>\u00a0\u201cIt\u2019s all about experience. We [Delta Airlines] have an ambition to become not just a loved brand but an experience brand, and technology plays a big role in that \u2013 in the inflight experience especially. Customers are pushing us to think about loyalty differently. They\u2019re seeing membership experiences as another benefit to loyalty. In addition to the core benefits of miles and status, they are leaning into in-the-moment experiences like fast, free wi-fi and Delta Sync.\u201d<\/p>\n<p><strong>Mariya:<\/strong>\u00a0\u201cEvery moment from the travel journey is an opportunity for you to build your brand. Technology is helping to engage customers, but also to reduce friction. It\u2019s that combination of the human aspect and technology. I\u2019m looking forward to us infusing technology more and more in the travel journey, while also increasing hospitality and the human touch.\u201d<\/p>\n<figure id=\"attachment_29294\" class=\"wp-caption aligncenter\" aria-describedby=\"caption-attachment-29294\"><img decoding=\"async\" class=\"size-full wp-image-29294 lazyload\" data-src=\"https:\/\/s44875.pcdn.co\/wp-content\/uploads\/2024\/06\/Panel-1.jpeg.webp\" data-sizes=\"(max-width: 702px) 100vw, 702px\" data-srcset=\"https:\/\/s44875.pcdn.co\/wp-content\/uploads\/2024\/06\/Panel-1.jpeg.webp 702w, https:\/\/s44875.pcdn.co\/wp-content\/uploads\/2024\/06\/Panel-1-300x169.jpeg.webp 300w, https:\/\/s44875.pcdn.co\/wp-content\/uploads\/2024\/06\/Panel-1-150x84.jpeg.webp 150w, https:\/\/s44875.pcdn.co\/wp-content\/uploads\/2024\/06\/Panel-1-450x253.jpeg.webp 450w, https:\/\/s44875.pcdn.co\/wp-content\/uploads\/2024\/06\/Panel-1-200x113.jpeg.webp 200w, https:\/\/s44875.pcdn.co\/wp-content\/uploads\/2024\/06\/Panel-1-600x338.jpeg.webp 600w\" alt=\"\" width=\"702\" height=\"395\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 702px; --smush-placeholder-aspect-ratio: 702\/395;\" \/><figcaption id=\"caption-attachment-29294\" class=\"wp-caption-text\">The Women in Aviation panel convened at Aircraft Interiors Expo (AIX) 2024 in Hamburg, Germany<\/p>\n<p>source: <a href=\"https:\/\/www.aircraftinteriorsinternational.com\/features\/inspiration-from-the-women-in-aviation-panel-at-aix.html\">https:\/\/www.aircraftinteriorsinternational.com\/features\/inspiration-from-the-women-in-aviation-panel-at-aix.html<\/a><\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>The panellists at the Women in Aviation session at AIX covered a huge range of topics, from the impact of technology and innovation on airline brands, to what makes an effective leader, to the most important advice for those starting their careers in aviation. Enjoy some impactful and inspiring quotes from Mariya Stoyinova, for mer &hellip;<\/p>\n","protected":false},"author":1,"featured_media":14219,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpscppro_dont_share_socialmedia":null,"_wpscppro_custom_social_share_image":0,"_facebook_share_type":"default","_twitter_share_type":"default","_linkedin_share_type":"default","_pinterest_share_type":"default","_linkedin_share_type_page":"","_instagram_share_type":"default","_medium_share_type":"","_threads_share_type":"","_google_business_share_type":"","_selected_social_profile":null,"_wpsp_enable_custom_social_template":false,"_wpsp_social_scheduling":{"enabled":false,"datetime":null,"platforms":[],"status":"template_only","dateOption":"today","timeOption":"now","customDays":"","customHours":"","customDate":"","customTime":"","schedulingType":"absolute"},"_wpsp_active_default_template":true},"categories":[96,102],"tags":[],"class_list":["post-14218","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aviation-world","category-featured-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Inspiration from the Women in Aviation panel at AIX - aviation news<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/aviation-news.info\/?p=14218\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Inspiration from the Women in Aviation panel at AIX\" \/>\n<meta property=\"og:description\" content=\"The panellists at the Women in Aviation session at AIX covered a huge range of topics, from the impact of technology and innovation on airline brands, to what makes an effective leader, to the most important advice for those starting their careers in aviation. 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